Quick Blog Posts vs. Epic Blog Posts
Welcome to Day 5 of our 30-Day Blogging Challenge.
If you missed the first 4 days of this blogging challenge, use the links at the bottom of today’s article to go back to those posts with more blogging tips.
Now…to today’s blogging tip.
Blog posts come in all shapes and sizes and range widely in both formatting and word length.
Some of them have (almost) no words at all, sharing instead an infographic or a video, for example.
Today we’ll compare two different posts that are on opposite ends of the content spectrum – quick posts or short posts vs. epic posts.
Quick Posts
While there is no set number to define a quick post or an epic post, in my mind, short posts are anything under 500 words.
Some may define a short post by a lower number.
To me, the post you’re reading right now is on the long end of a quick post, and not just because of the low word count.
More on that in a minute.
Epic Posts
Epic posts, on the other hand are long, well-thought-out posts that convey a lot of information.
They are usually at least 2,000 words long.
They also take a lot more research and aren’t something you can quickly sit down and write in an afternoon.
Which brings us to the next big difference between quick posts and epic posts – and one that I think distinguishes between the two better than some random word count.
The Difference Between a Quick Post and an Epic Post
A quick post is something you can sit down and write quickly.
An epic post requires some research and planning.
You gather your thoughts, figure out what you want to share and convey and then come up with a plan or an outline.
From there you spend some time writing a long post that covers a lot of ground.
You may also choose to include several different images or graphics to illustrate your point or embed some videos.
You may even go so far as to summarize the main points of your post in an infographic.
A lot more work goes into an epic post, and an epic post isn’t something you’ll want to publish two to three times per week.
Instead, it’s the rare project you put together to gain authority, links, and, hopefully, a lot of traffic via social media and the search engines.
Quick posts on the other hand are those posts you can write and share quickly.
They are shorter and to the point and, frankly, easier to read.
These are your bread and butter posts.
Quick posts are the posts that you’ll publish several times per week to keep your readers happy & engaged and your blog fresh.
Each type of post has its place in your publishing schedule.
Are you using both types of posts?
Try it!
To Your Blogging Success,
The Working Writer’s Coach
www.workingwriterscoach.com
P.S. If you missed Days 1, 2, 3, and 4 of this challenge use these links to go back and read those posts.
Blogging Challenge – Day 1
Blogging Challenge – Day 2
Blogging Challenge – Day 3
Blogging Challenge – Day 4